No conversion person? Start here

Not an audit. A conversion system you can run yourself.

We set up a free tracking tool, give you your first fixes, and teach a simple loop: find, fix, measure, repeat. Plain words, real data.

Report

Your first fixes, in plain words. Picked for your site, not a generic checklist.

Tool, set up for you

A free dashboard that shows what visitors do. Where they click, where they leave.

Method

A simple loop to keep improving on your own. Find, fix, measure, repeat.

Built on PostHog, free to start.

Not a free scan. Not a big agency.

Free scans give you a checklist and a made-up number. Agencies give you great work, written for people who already know the jargon. We sit in the middle.

Free scan tools

A checklist and a big number

  • → 80 automated checks, no real user data
  • → Promises a lift that is total nonsense
  • → Misses the basics, like what visitors see first

Growth Findings

Real data, plain words

  • → Real data from your own site
  • → We teach as we go, no jargon
  • → Honest expectations, no made-up revenue
  • → You keep a tool and a method, not just a report

Expert agencies

Great work, hard to follow

  • → Really smart, hired by bigger companies
  • → Written for people who already know CRO
  • → Priced for bigger budgets

One loop. Run it every cycle.

This is what people in the field call CRO, conversion rate optimisation. We keep the method and drop the jargon. You get a system, not just a report.

1

Find

Real user data. Funnels, recordings, clicks. Where do visitors leave?

2

Fix

List a fix for each problem. Sort by impact vs effort. Big easy wins first.

3

Measure

Ship the change. The dashboard shows before vs after. With enough traffic, a real A/B test.

Repeat

Learn what worked. Go back to step one. That is the habit.

Visitors come in. Few buy or sign up.

Small businesses, founder or small team, no conversion person on staff. Pick the one that sounds like you.

Web store

Traffic is fine. The cart is where it dies.

  • → Trust first: reviews, returns, contact
  • → Shipping cost shown early
  • → Find the checkout drop-off step
Fix my storeShopify · Woo · custom
SaaS

Signups are fine. Nobody upgrades.

  • → Home, landing pages, pricing, signup
  • → Trial to paid, step by step
  • → Activation later, with Growth Loop
Fix my appB2B · B2C · self-serve
Landing page

Ads bring clicks. The page loses them.

  • → What visitors see first, why they leave
  • → Fewer choices, clearer next step
  • → Where the traffic comes from
Fix my pageAds · email · organic

Two ways to work together.

Start small. Grow into the loop when you need it. No made-up revenue numbers, ever.

Kickstart · one-off

Your first fixes, tool and method

€499

About one day of work. For businesses under roughly €10k revenue per month.

  1. 1. Strategies, explained. Short lessons with examples, picked for your site.
  2. 2. Applied to your pages. How each strategy fits what you have.
  3. 3. PostHog set up. Tracking, an example funnel, a dashboard.
  4. 4. Result measured. Ship a change, see before vs after.
Start your KickstartWeb store · SaaS · landing page

Growth Loop · monthly or per project

The full funnel, every cycle

Let's talk

More traffic, more pages, longer funnels. We zoom out and run the loop with you.

  • → Map the full funnel, first visit to paid
  • → Find the leakiest step. Fix that first
  • → Real A/B tests where traffic allows
  • → I can build the fixes too
Book a callAfter a Kickstart, or straight in

Data-backed. Not a roast.

I'm Anton. Frontend developer who codes and designs, on the growth team at AppSignal, a SaaS company. I read the recordings, I build the fixes.

  1. 01Real data from your own site. Funnels, recordings, clicks. Not opinions.
  2. 02Plain words. Every finding comes with a short lesson, so you learn the why.
  3. 03Honest expectations. No promised revenue lift. We measure what actually changed.
  4. 04What I don't do: copywriting or heavy enterprise test programs. I flag weak content, others write it.
Free guide

Not ready to hire? Learn the audit yourself.

A short guide to the PostHog audit method. Set up tracking, read one funnel, find your first fix. Plain words, no jargon.

One email with the guide. No newsletter unless you say so.